Email Analytics Strings

String Description Example Output
linkname The value entered in the alias link attribute. If no value is specified, it contains the complete URL. CTA
_ImpressionRegionID Returns the ID of the Impression Region. Contains 0 if there are no active Impression Regions. 1
_ImpressionRegionName Returns the name of the active Impression Region defined in the email. heading
AdditionalInfo_ The value entered into the Additional Info field when sending an email. This value is appended to email links as a URL parameter. This feature requires the Web Analytics Connector to be enabled. summeroffer
__AdditionalEmailAttribute[n] The values entered into the Additional Email Attributes fields when sending an email, where [n] is an integer from 1 to 5 (up to five Additional Email Attributes are supported). These values are appended to email links as a URL parameter. This feature requires the Web Analytics Connector to be enabled. segment1