RatingStars

RatingStars This function generates a rating star image, based on a rating attribute of the recommended product. Arguments RatingStars(1,2,3) Ordinal Type Required Description 1 Number True The highest ranking to display 2 String True Star color as html hex code or...

RowCount

RowCount This function returns the number of rows in a row set. Argument RowCount(1) Ordinal Type Required Description 1 String Y Row set from which to return the count Example Data Extension: LoyaltyMembers Name Data Type Length Primary Key Nullable Default Value...

Encryption & Encoding Functions

Overview Integrations with Marketing Cloud often necessitate a secure or obfuscated exchange of personal data. This chapter outlines the functions available in Marketing Cloud for encoding, encrypting, decoding and decrypting data elements that relate to messages and...

UpdateData

UpdateData This function updates the Data Extension row referenced in the column and value arguments. Values updated are specified with column name and value pairs. It returns the number of rows updated by the operation. Arguments...

Base64Decode

Base64Decode This function decodes a Base64 encoded string. Arguments Base64Decode(1,2,3) Ordinal Type Required Description 1 String True String value to decode 2 String False Optional .NET-supported character-encoding type to utilize in decoding (ASCII, UTF-7, UTF-8,...

UpdateDE

UpdateDE This function updates the Data Extension row referenced in the column and value arguments. Values updated are specified with column name and value pairs. This function does not return a value. Arguments UpdateDE(1,2,3,4,[5a,5b],6,7,[8a,8b]...) Ordinal Type...