Foreword

Foreword The fourth industrial revolution is driving new data, devices, and consumer expectations. Today’s digital marketer needs to adapt and put the consumer at the center of every experience. Marketers must know their consumers like never before, engage with...

Content Syndication

Content Syndication As the content syndication feature executes external HTTP requests, there are implications if the feature is used excessively. You should consider the following guidelines when using content syndication: Occurrences Limit the number of content...

Iif

IIf This in-line IF function returns the value of the second argument if the value for the first argument evaluates as true. Arguments IIf(1,2,3) Ordinal Type Required Description 1 String True Conditional expression that returns a true or false 2 String True Value to...

Content Syndication

Overview Content syndication enables content from external, publicly accessible HTTP sources to be included in emails and landing pages. Applications include embedding the following content in emails and landing pages: news feeds dynamically generated content (for...

Modularization

Modularization Code reuse is a universal programming best practice. Projects that include highly personalized messages that leverage data from multiple sources are good candidates for breaking out components into reusable blocks.

IsEmailAddress

IsEmailAddress This function confirms whether or not a value matches a valid email syntax. The function returns true if the syntax is valid or false if it’s not. Argument IsEmailAddress(1) Ordinal Type Required Description 1 String True Email address to validate...